Category Archives: iPad Air

Logitech Unveils Keyboard Case Lineup for the iPad Air

Logitech Fabricskin Keyboard Foliofor iPad Air

It hasn’t taken long at all to see lots of good cases for the iPad Air being announced by leading iPad accessory vendors. Logitech is among the latest to tout their new lineup – with three great looking new keyboard cases for the iPad Air.

For starters, there’s a Logitech Ultrathin Keyboard Cover for iPad Air – extending this line of popular front cover only keyboard cases. These nicely live up to their ultrathin name and look great as an iPad companion. I have reviewed these for the full size iPad and iPad mini in the past. I’m sure these will be popular with iPad Air owners too.

Here’s the details on all three of the new Logitech keyboard cases for the iPad Air:

Logitech FabricSkin Keyboard Folio for iPad Air

The Logitech FabricSkin Keyboard Folio combines on-trend design with intelligent technology for thin-and-light protection with added functionality for your iPad. With a variety of colors and refined fabrics, this top-of-the-line folio brings beauty to iPad protection, while its water-repellent coating helps protect the front and back of your iPad Air. Its surprisingly thin built-in Bluetooth keyboard is seamlessly fused into the folio’s interior fabric. The full-size keys – complete with iOS® shortcuts – provide the familiar comfort of a traditional keyboard. The folio’s new SecureLock™ system sports lightweight, low-profile clips that keep the corners of your iPad firmly fastened to the frame, while an easy-release feature makes it easy to insert and remove your iPad. Hidden magnets hold your iPad in two convenient positions for typing or entertainment mode. The keyboard is rechargeable through micro-USB and can last up to three months on a complete charge. The Logitech FabricSkin Keyboard Folio is expected to be available for a suggested retail price of $149.99.

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Apple Stores Will Open at 8AM on iPad Air Launch Day

Apple Store

Apple has announced that their retail stores will be opening at 8AM local time on November 1 for the iPad Air launch.

That’s one hour earlier than the regular opening time and a pretty normal tactic for Apple stores on iDevice launch days.

Since there no pre-orders being taken for the iPad Air, lines at stores will likely be a bit longer than in past years- though this may be less of an issue if other retailers like Best Buy, Walmart, and cellular carriers have good supplies of the iPad Air available on release day. 

I’ve been out in the wee hours of the morning for all of the previous iPad launches and I’ll be doing the same for the iPad Air launch. How about you all – are you planning to be out early looking to get an iPad Air on November 1?

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First iPad Air TV Ad: Walter White Style

Apple’s first TV ad for the iPad Air is a good one. For most of the one minute ad the focus is on a pencil, and some similarities between the iPad and a pencil are made clear in the ad’s opening line:

It’s an extremely simple tool; but also extremely powerful.

The voiceover ends powerfully as well, just before the iPad Air is revealed just behind the pencil:

It’s used by scientists and artists, scholars and students. It’s been to classrooms, board rooms, expeditions — even to space. And we can’t wait to see where you’ll take it next

Oh, and one little extra thing that makes this ad great: the voiceover is by Bryan Cranston, aka Walter White of Breaking Bad. His great voice goes perfectly with this style of ad and reminds me of the iPad 2 ads that featured Peter Coyote. Good stuff.

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iPad Air: Features, Pricing, Launch Date

iPad Air

The new iPad Air was unveiled by Apple just a few hours ago. The early strapline for the new iPad Air is:

Does even more. Weighs even less.

Here are some of the most notable features of the iPad Air that backup the strapline nicely:

A7 Chip: The iPad Air has Apple’s new A7 chip – which delivers 64-bit ‘desktop class’ architecture. This is said to double CPU performance, as compared to the previous generation. The new chip is said to make everything faster and more responsive – and also to present the opportunity for developers to create even more powerful iPad apps.

M7 Coprocessor: A new motion coprocessor:

iPad Air was designed to be on the move. That’s why the M7 coprocessor makes so much sense. It measures motion from your iPad Air by pulling data from the accelerometer, gyroscope, and compass. So your apps can give you a better experience based on the movement of your iPad Air. It’s a task that would normally fall to the A7 chip. But M7 is more efficient at it, which saves on power.

Faster WiFi & More LTE Bands: iPad Air offers 2X faster WiFi due to having two antennas and new MIMO (multiple input, multiple output) technology. Download speeds are said to reach up to 300Mbps. The + Cellular models also have more LTE bands, so they can be used on more cellular data networks around the world.

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The New iPad Is the iPad Air

iPad Air

Apple has announced the new 5th gen iPad today – and it’s called the iPad Air.

So much for iPad 5, or 5th gen, or just plain iPad like we had for the 3rd gen. The iPad Air name ties in nicely with the fact that it was unveiled as being …

thinner, lighter, and more powerful than ever before

To back that up, Apple stated that the iPad Air is 43% thinner than the previous version, and 20% thinner across the entire device.

The previous generation iPad weighs in at 1.4 pounds – the iPad is almost half a pound lighter at one pound on the nose.

Apple touts it as the lightest full size tablet in the world.

I think this is the sort of change a whole lot of us were wishing for in the next iPad.

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