In a promo email titled ‘Give your business a year-end gift’ Apple is pitching the iPad to businesses. Just in case you can’t see the screenshot, here’s the iPad elevator pitch:
Work every business angle. iPad.
iPad features incredible applications like Mail, Calendar, Notes and Safari in a beautiful, thin and light design, so you stay productive anywhere. With easy, secure integration into business environments and a robust platform for app development, iPad is ready to start working when you are.
The iPad is already making major strides in the corporate and enterprise markets, and is also proving a hugely versatile device, that is not ‘just for consumption’ at all – so this seems as good a time as any to step up their promotion efforts to the business market.