Read It Later Revamped, Rebranded as Pocket, and Looks Great on the iPad

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Articles Page on Pocket

Read it Later has been thoroughly revamped, reinvented and rebranded as Pocket, and it’s now a free app for the iPad and iPhone (and Android).

Pocket  has upped the game quite a bit in this space where Instapaper and Read It Later have been the two leading players for a long while. It has a fresh, magazine style look to its article views rather than just plain text. It also lets you save not just articles to it, but also images and videos – and gives you dedicated views for each type of content.

It’s already got tie-ins to 300+ apps for saving content directly from those apps to Pocket – including Flipboard, Twitter, Reeder, Zite, Tweetbot, Pulse and lots of other popular titles – and nice walkthroughs on how to set them up. Of course it has bookmarklets and an email account you can add to Contacts so you can email it content as well. It even has hooks into OmniFocus and Evernote in its sharing options.

Pocket for iPad Video Playing

I installed the app this morning and it looks great. I’ve only spent a short time with it today, but so far it’s a pleasure to use. I’ll have to use it a whole lot more to see how it compares with Instapaper (which is my long-time favorite app / service of this type) – but it’s certainly a very impressive looking app and it’s great to be spoiled for choice in this area.

App Store search doesn’t bring the app up very well unless you type ‘pocket (formerly’ as your search term – so here’s what its entry looks like, to avoid any possible confusion.

Pocket in App Store

Here’s an App Store link for Pocket; it’s a free app and a universal app designed for both iPad and iPhone.


Patrick Jordan

Founder and Editor in Chief of iPad Insight. Husband, father to a lovely daughter, Commander of the Armies of the North, dog lover (especially Labs), Austinite, former Londoner, IT consultant, huge sports nut, iPad and mobile tech blogger, mobile apps junkie.

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