Reader’s Digest – one of the world’s most widely-read magazines – has launched its iPad edition.
The new app is called simply Reader’s Digest and it hit the iPad App Store yesterday – and has already had one minor update. It’s a free app with one free sample / preview issue that offers a a sample table of contents and select story previews. The first full issue, for February, is available via in-app purchase at $3.99 and is a 396MB download.
Here’s more on the app via its App Store page:
Download the free app for a sample table of contents and select story previews, then buy the digital issues you choose and store as many as you like for later reading. (Please note: Subscriptions are not yet available; you will be able to buy single issues only.)
In addition to all the editorial pages in our printed edition, inside you’ll find:
• an expertly curated Digest section organized by theme, covering health, work, personal finance, travel, family, food, books, and more
• iPad-only photographs, slide shows, and video interviews
• an interactive Word Power game, complete with audio pronunciations
• family-friendly humor, including an automatically updated Joke of the Day feature
• worthwhile Web links that let you jump straight back to what you’re reading
• exclusive book excerpts and author interviews
• an interactive Around the World with One Question poll
• inspiring essays and real-life dramas
• classic reads from our archives
• and beginning with our March issue: the Daily Digest, an automatically updated page featuring the best, most recent posts from our newly launched Reader’s Digest Version website.
More about us: Founded in 1922 by DeWitt and Lila Wallace, Reader’s Digest is the best-read magazine in the world, with 50 editions in 45 countries and 20 languages and a combined audience of 70 million. The U.S. edition was awarded the American Society of Magazine Editors’ prestigious National Magazine Award for General Excellence in 2009.
I have to admit I tend to think of Reader’s Digest as that magazine you read in a doctor’s office when somebody else already grabbed Sports Illustrated, but I’m sure that’s doing it a huge disservice. It’s also not a title that I would think of as one that would embrace the latest digital and tablet edition trends – so I’m sort of happily surprised to see it arrive on the iPad.
I’ve even bought the first issue – just out of curiosity to see how one of the most old-school of old-school magazines fits in on the iPad.
You can find Reader’s Digest for the iPad in the App Store now.