iPad mini Predicted to Outsell iPad this Year: Sounds Right

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iPad min vs iPad

A post at the NPD DisplaySearch blog predicts that smaller tablets are set to take over in 2013, and that the iPad mini will far outsell the iPad.

The January panel shipment data may be an indicator for 2013, starting with Apple’s product mix shift. As we noted in December, Apple had planned to sell 40M iPad minis (7.9”) and 60M iPads (9.7”) in 2013. However, the reality seems to be the reverse, as the iPad mini has been more popular than the iPad. We now understand that Apple may be planning to sell 55M iPad minis (7.9”) and 33M iPads (9.7”) in 2013.

I don’t find this sort of prediction very surprising. Like many others, I was initially a bit skeptical about how compelling a device the iPad mini would be, especially once we learned it would not have a retina display. But within just a couple days of using one I was already wondering how much use my ‘big’ iPad would get. As it turns out, my usage pattern between the two of them is probably around 80-20 in favor of the iPad mini now.

For me, the wonderful lightness and form factor of the iPad mini more than compensate for the (current) lack of retina display. I know many others have found the same to be true – and they start realizing it within 5 minutes of picking up the iPad mini. And, as I said in my review of the iPad mini, when it gets a retina display it will be damn close to the perfect device.

What do you all think? Do you agree that the iPad mini will likely outsell the iPad by a wide margin this year?


Patrick Jordan

Founder and Editor in Chief of iPad Insight. Husband, father to a lovely daughter, Commander of the Armies of the North, dog lover (especially Labs), Austinite, former Londoner, IT consultant, huge sports nut, iPad and mobile tech blogger, mobile apps junkie.

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2 thoughts on “iPad mini Predicted to Outsell iPad this Year: Sounds Right”

  1. I love my third-generation iPad, so I never had any interest in the many. I had a bad experience with another color that I rooted, and figured it was the size that was the problem. It’s the iPad mini really that great that I can replace the iPad most of the time? i wouldn’t mind something a little lighter for reading, as I usually use my iPhone in bed when I’m reading a little bit.

  2. During the first couple of week with my mini, I missed my regular iPad a lot (that end up with my wife), because of the screen size, specially with action games like MC4. But after 2 month, you get used to the lighter weight and end up using the mini more often then the regular iPad. I don’t see myself going back to the regular iPad anymore.

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