Apple’s "Meet iPad" ad, which debuted during the Oscars, became the second-most viewed viral video ad last week. Michael Learmonth, writing for AdAge, points out that "Apple has had a YouTube channel since 2005, but only recently started using it. In the past, they’d focused on driving views on Apple.com, but for the iPad, they allowed the video to be embedded across the web, and views were distributed across 100 different placements."
Near 2.5 million views. I reckon this is another little sign of how interest in the iPad has been growing in the weeks since its announcement.
Via: TUAW
Patrick Jordan
Founder and Editor in Chief of iPad Insight. Husband, father to a lovely daughter, Commander of the Armies of the North, dog lover (especially Labs), Austinite, former Londoner, IT consultant, huge sports nut, iPad and mobile tech blogger, mobile apps junkie.
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