Gartner to CEOs: Go Get iPad into Your Companies

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Noting that chief executives are usually not directly involved in deploying electronics in their company, Gartner this week recommended that CEOs should treat Apple’s iPad as an "exception," or risk being left behind.

We’ve seen more and more signs over recent months of the iPad, and iOS, gaining ground in the corporate and enterprise spaces. This week’s standout example of this growing momentum is some (very) strong advice from the prestigious Gartner Group to CEOs, telling them essentially to get a move on and get iPads into their organizations.

Here’s a few more excerpts from a report at Apple Insider on Gartner’s recommendations:

"It’s not usually the role of the CEO to get directly involved in specific device decisions, but Apple’s iPad is an exception," said Stephen Prentice, Gartner Fellow and vice president. "It is more than just the latest consumer gadget, and CEOs and business leaders should initiate a dialogue with their CIOs if they have not already done so."

Gartner believes that the iPad will "disrupt" technology use, as well as business models, in the corporate world. It has advised CEOs to ensure that the iPad is being "seriously evaluated" within their company.

At the very least, most companies should offer iPad support for a limited number of key users, the firm has advised. Now is the time, they said, to prepare a budgeted plan for widespread iPad support by mid 2011.

Gartner also acknowledges that competition for the iPad is on the way, but points out the obvious as well – that the iPad ‘is well ahead of the pack’. There really does seem to be great potential now for the iPad to become nearly as big a hit in the enterprise as it is in the consumer space.

News via: Apple Insider


Patrick Jordan

Founder and Editor in Chief of iPad Insight. Husband, father to a lovely daughter, Commander of the Armies of the North, dog lover (especially Labs), Austinite, former Londoner, IT consultant, huge sports nut, iPad and mobile tech blogger, mobile apps junkie.

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One thought on “Gartner to CEOs: Go Get iPad into Your Companies”

  1. I totally agree, I'm the CEO of a company in UK. I immediately saw potential of iPad when I got one in June. Customers love the interaction and sales teams can give better presentations. We have recently launched the Magic Whiteboard Drawing Pad iPad app and this is contributing 25% of traffic to our webpage. I can't believe how effective it is. I will be buying more and recommend the iPad. It's fantastic. Neil Westwood Magic Whiteboard Limited

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