It looks like Microsoft is about to slash the price of their Surface RT tablet line. As The Verge reports, the price for all models of the Surface RT is set to drop by $150 starting this Sunday, July 14.
With the new price cut, the price for the entry level 32GB Surface RT will come down from $499 to $349.99, and the 64GB model will be available for $449.99. The Touch Cover keyboard is still a $100 add-on.
This is yet another bad sign for the Surface line. Lowering the price by nearly 1/3 looks like a bit of a desperate measure, or maybe even a sign that the RT won’t be around for that much longer. This follows on the heels of a report last month showing Windows tablets had less than 1% adoption rate in the enterprise and a tablet web usage report that showed Surface tablets with a less than 0.5 share.
I think both Surface tablets have been hugely overpriced, especially as the latecomers they are to the tablet market. I’ll be shocked if we don’t see a similar price cut for the Surface Pro line soon.