Apple is promoting the iPad as a holiday gift with the slogan “From one gift come many”. It’s an excellent strapline to highlight how versatile the iPad is, and the accompanying text expands on the idea:
Let them prepare a feast. Choreograph a recital. Organize a toy drive. And take their entire songbook caroling. Give them iPad this holiday and they’ll do more than they ever imagined.
I really like this promo – the slogan is great and the very short body text for the promo mail is perfect. Looking at the image and reading that text lets you immediately think of what your child, your significant other, or a close friend could do with an iPad.
Nicely done Apple.
Is an iPad on your shopping list for anyone this year?
Patrick Jordan
Founder and Editor in Chief of iPad Insight. Husband, father to a lovely daughter, Commander of the Armies of the North, dog lover (especially Labs), Austinite, former Londoner, IT consultant, huge sports nut, iPad and mobile tech blogger, mobile apps junkie.
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