The tech blogosphere was awash in a new rumor that gained steam over a week and seemed to peak yesterday- Apple would abandon the Lightning Connector for the next iPhone, which will have a USB-C charging port. I was skeptical as soon as I heard this because it would frankly be so out of character for Apple. They have always preferred to stick with proprietary connectors on their mobile devices, and have never shown any signs of changing this philosophy. However, there were some heavy hitters, such as the Wall Street Journal, reporting this yesterday, so it gained a lot of steam….until today.
As we close the book on January, the rumors of a March Apple event centered on the iPad are coming fast and furious now. There are multiple reports of a new iPad Pro in a different size, an Apple Pencil refresh, and potentially some other Apple device updates, as well. With the iPad line progressively trending away from the Air and Mini and toward the Pro line over the last year, this next event should give us some clarification as Apple’s intentions for the tablet category going forward. This will be especially interesting given the continuing declines in year over year sales and profits for the iPad line that we recently learned about during Apple’s quarterly sales call.