Tag Archives: Apple Retail

The Yin and Yang of the Apple Store

I have seen a lot of complaint articles and negative Twitter pile-ons about the current design and operation of Apple Stores over the past few months. Some of this was likely stirred up by the departure of Angela Ahrendts from the company. She had spent a lot of her time at Apple giving Apple Retail a new makeover, getting rid of some iconic features like the Genius Bar in favor of a more open and communal space setup.

There have been more recent comments made since the departure of Jony Ive from the company a few weeks ago. While Ahrendts was the driver behind the changes to the Apple Stores, Ive was the lead designer. As with Apple Park, his commitment to open spaces and environments is taken just about as far as it can go. Anything at the extremes like that tends to be polarizing, so most will either love it or hate it.

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