Many Apple fans are enjoying sitting back and watching Samsung squirm their way through a disastrous product launch…again. You can’t excuse the sloppiness of the Galaxy Fold and how rushed it was in the race to be first to market. An attempt to be innovative isn’t enough to cover up the hardware failures and suspect design.
All that said, while it is easy to make fun of “the enemy” when they fail, that really doesn’t accomplish anything productive. No more so than when fans of Samsung’s products throw stones at Apple for playing it safe or for iterating on or polishing up existing features. In truth, there is good and bad to both company’s approaches.
Samsung and Huawei both announced foldable smartphones last week and the tech word as been abuzz ever since. Beyond how these two early gen one offerings stack up against each other, one of the biggest topics since has been if or when Apple will enter the fray.
The tech press is going to spin-cycle this thing to death, but it doesn’t matter. All the hand-wringing over Apple getting left behind or their lack of innovation isn’t going to change the playbook that has made them one of the wealthiest companies in the world. They aren’t going to be coming out with a new foldable phone this year, no matter what anyone says. Next year? Maybe. You can probably put money on it by 2021.