Apple is all about the services lately. Apple Music has been growing fast, but we already know that there’s a lot more on tap in the near future. Apple’s video streaming service is coming as soon as next month or so, and their new News service powered by the Texture acquisition should also be here by Summer. However, Apple may not be stopping there.
Apple’s recent earnings weren’t pretty, but they also weren’t worse than expected after Tim Cook’s letter offering revised guidance a few weeks ago. They simply offered us a definitive confirmation of what many in the tech press and Apple community already suspected. Whether it is due to stagnation, high prices, overall slowdown in the smartphone market, China, or all of the above, the iPhone has plateaued. However, if you look beyond that basic fact, there is more to this story.