The Daily – the heavily anticipated, iPad-only newspaper title from Rupert Murdoch’s Newscop – is set to launch next week, on Wednesday January 19th, according to a report over at Forbes.com today.
That’s the planned launch date forThe Daily, the iPad-only publication News Corp. has been feverishly developing. The company has yet to say boo about it, and a spokesman declined to comment when I asked him about the launch date, which comes via a News Corp. insider. (Update: News Corp. chief Rupert Murdoch briefed some reporters at CES on it under embargo, according to Ad Age’s Edmund Lee.) (Peter Kafka had previously reported that The Daily would emerge from its chrysalis sometime next week.)
A mid-January date has been predicted for The Daily’s launch for some time now, and now there is even a landing page for the new title – at thedaily.com. All that’s there at the moment is the icon shown above with the words ‘Coming Soon’ beneath it.
Here’s a little more on this from the Forbes report:
The debut can’t come soon enough for The Daily’s staffers, who for weeks have been engaged in full-scale dry runs, cranking out dummy issues for what I’ve been told is a distribution list of 1,000 privileged readers.
I’m always keen to see major new iPad newspaper and magazine titles hit the iPad, but I’m especially interested in The Daily for a couple of reasons:
— It’s the first genuine, iPad-only newspaper title – with a reported staff of hundreds, and backed by one of world’s biggest news organizations.
— The hope and expectation is that the title’s release will go alongside an announcement of a new subscription model for iPad newspapers and magazines. One that will hopefully benefit both publishers and readers.